APA Style

ASSAEL, HENRY. (1994). Consumer behavior and marketing action (1). America: Sout-Western College publishing.

Chicago Style

ASSAEL, HENRY. Consumer behavior and marketing action. 1 America: Sout-Western College publishing, 1994. TXB.

MLA Style

ASSAEL, HENRY. Consumer behavior and marketing action. 1 America: Sout-Western College publishing, 1994. TXB.

Turabian Style

ASSAEL, HENRY. Consumer behavior and marketing action. 1 America: Sout-Western College publishing, 1994. TXB.