APA Style
KOTLER,PHILIP, KELLER,KEVIN LANE. (1997).
Marketing management (ed.2).
New York:
THE DRYDEN PRESS.
Chicago Style
KOTLER,PHILIP, KELLER,KEVIN LANE.
Marketing management.
ed.2
New York:
THE DRYDEN PRESS,
1997.
TXB.
MLA Style
KOTLER,PHILIP, KELLER,KEVIN LANE.
Marketing management.
ed.2
New York:
THE DRYDEN PRESS,
1997.
TXB.
Turabian Style
KOTLER,PHILIP, KELLER,KEVIN LANE.
Marketing management.
ed.2
New York:
THE DRYDEN PRESS,
1997.
TXB.